MISSION
VDP Success is here to help you achieve self-sufficient, sustainable success with your XMPie®-based VDP, Cross Media and Web-to-Print services through the right combination of knowledge transfer and production services.
Your business' unique blend of goals, employees, technologies and clients determine the approach and scope of each project.
Each assignment is as one-of-a-kind as you are.
KNOWLEDGE TRANSFER
Our common goal is that your team learns. Throughout examples, exercises and assignments, your staff will be pushed to apply their new knowledge to your real-world opportunities, so that it sticks. As you grow and your needs change, so will our projects. I can be available when you need, as a trusted resource and safety net.
Business Development
- Messaging for your markets
- Defining the offering
- Structuring pricing
- Selecting the sales team
- Building the production team
- Personalizing each individual's work experience to increase employee motivation, satisfaction, efficiency and retention
Sales Support
- Structuring your sales team
- Exploring sales methodologies
- Identifying the low hanging fruit and the lucrative "cash cow" opportunities
- Strategies for selling to existing clients
- Strategies for prospecting
- Giving on-target presentations and demos
- Participating as subject matter expert in the sales cycle
- Cost justification models
- Structuring and pricing proposals
XMPie Production Training
- Hands-on, on-the-job development training
- Project management training and tools
- Understanding XMPie's integrated workflow
- Building for expansion and repeatability
- Supplementary technical support
FREELANCE PRODUCTION
VDP Success functions as an occasional member of the production team for numerous XMPie owners. Set up to work remotely, these production services are available at the drop of a hat.
- Build your campaigns as you build your staff
- Build or add products to storefronts
- Pick up the overflow when the workload is heavy
- Implement the XMPie capabilities you don't use often (uImage, XLIM, uEdit, storefront skins)
- Fill in during staff transitions or vacations
- Act as your "Cross Media" division if you do a lot of variable data print but do not have the demand to justify bringing web and email skills in-house
NEWS
May 24, 2016
WhatTheyThink interviews Kristin Anderson about XMPie's "Campaigns on Demand" integration.
Read the article
WhatTheyThink interviews Kristin Anderson about XMPie's "Campaigns on Demand" integration.
Read the article
CONTACT

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