Demo Packages Designed to be Up and Running Live on your XMPie Software in Just a Few Days
VDP Document Set Web-toPrint Demo for uStore Cross Media pURL/gURL demo
These three VDP Documents are designed to appeal to any direct mail marketer. They represent three main program types for direct marketing by mail:
• New Customer Acquisition
• Cross-Selling
• Top-of-Mind / Increase Activity
The campaigns use many VDP techniques to reveal benefits such as:
• Personalization
•
Customization
• Localization
• Automation
• Ongoing returns for both you and your customer
On day 1 you will have the VDP files on your XMPie system*. Your staff will be trained to print any quantity needed on-demand any time, and adjust the sample names before any meeting if desired. At the end of day 2 your salespeople will be conversent on the three direct marketing programs, and how each sample demonstrates effective VDP techniques for each program's goals. They will be able to show how the strategies and techniques used in these documents apply in any industry. You can even use the campaign files as the basis for creating your own samples and as a reference point when implementing real campaigns.
*uDirect or PersonalEffect, with or without uImage
Web-to-Print Demo for uStore - LIVE IN 2 DAYS!
The Web-to-Print Demo Package shows uStore's advantages for a company serving a distributed sales channel.
Packed with colorful documents, this branded storefront allows you to easily discuss the value of related applications and benefits for this B2B market while showing off many of uStore's most-used features. It gives sales an example of the type of customer to look for when prospecting, and the knowledge and confidence that they can identify and address their "pain points."
The storefront also functions as a welcome 24/7 "self-serve" portal for your salespeople to quickly create variable data documents with prospect's names in preparation for a presentation or meeting.
Depending on your configuration, this demo can include personalized images with uImage and mailing list acquisition using USADATA.
A hosted version is also available if you would like to start selling before your uStore is installed.
Cross Media pURL/gURL Demo - One Demo, One Story, All Major Features!
OK, so this one may take 3-5 days, depending on your base platform and it's supported features and options. But this comprehensive demo, illustrating a New Customer Acquisition program, is well worth the wait. No longer will you have to pop from demo to demo to show off different features - they are all here! And in a cohesive story representative of a real-world application that will appeal to direct marketers in all industries.
Features include:
• VDP postcard for print with dynamic uImage*
• Outgoing E-mail for broadcast
• pURL site and gURL sites with:
• All pages in standard and mobile format (auto-sensing)
• Form (pre-fills in pURL)
• Thank you Page with content reflecting form choices
• Triggered E-mail to visitor and sales rep
• PDF-on-Demand pre-filled application form; link from web and e-mail
• Refer-a-Friend link and related site / e-mail to friend
• Social Media links
• Three databases filled with data for variety in the pURLs
• Recipient list
• Sales Rep list to show the correct contact for each recipient
• Price list used to generate a quote
• Setup of the Marketing Console dashboard
* uImage is optional and based on your XMPie version.
I will set up the entire demo on your XMPie system. We can use your default XMPie URL, or you can purchase a domain name for your demo. After installation, your sales staff will get live web-conference training on the customer story, benefits of the XMPie features used, and hands-on training to become comfortable with performing a live demo. Your technical staff will be given a live orientation, tips on how to use these files as examples to "borrow" code when developing new pURL programs, and pointers on how to maintain the database and demo program in general.
The basic setup can be up and running in 2-3 days, while the fully-loaded demo may take up to a week to complete setup, testing and training.
What Would You Like To Demo?
Send me a quick e-mail describing your ideal application -it may influence future packaged demos.
Call Today and have a Sales Demo This Week!
Kristin Anderson
(917) 553-2023
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